Ajman Tourism concludes UK roadshow, elevating Emirate’s global appeal


AJMAN: The Ajman Department of Tourism Development (ADTD) completed a successful promotional tour in the UK to position Ajman as a top tourist spot. The campaign, conducted from 12-16 February 2024, aimed to build strong partnerships and enhance Ajman’s global tourism presence.

Led by Mahmood Khaleel Alhashmi, Director General of ADTD, the roadshow commenced in Glasgow, followed by tours in Birmingham and Guildford, England, with the participation of representatives from prominent tourism and travel companies in those respective cities.

During the roadshow’s peripheral events, ADTD entered into a memorandum of understanding and cooperation with Mezze Associates Ltd, a prominent consulting firm specializing in tourism and entertainment. This collaboration aims to enhance investment initiatives within the tourism sector.

A business lunch in London brought together top executives from leading UK Tour operators, discussing collaborative strategies to enhance the growth and sustainability of Ajman’s tourism sec
tor.

Expressing satisfaction with the campaign’s outcomes, Alhashmi emphasised the importance of partnerships with key industry players in promoting Ajman and attracting more tourists. He stated, ‘The cooperation agreement with Mezze Associates solidifies Ajman’s status as a distinctive tourist destination. We are committed to enriching the cultural heritage and tourism aspects that make our emirate a preferred choice for international tourists.’

Statistically, Ajman has experienced substantial growth in its tourism sector, with a remarkable 11% increase in hotel revenues, a 6% rise in occupancy rates, and an 11% surge in visitor numbers compared to the previous year.

ADTD aims to heighten awareness of Ajman as an appealing tourist destination, offering unique and diverse experiences aligned with the local culture and history. These efforts are anticipated to contribute significantly to the local economy, job creation, increased hotel occupancy, and further enhance Ajman’s reputation as an attractive touri
st destination.

Source: Emirates News Agency

15 mega brands, 11 strategic partners to offer rare educational experience, exclusive deals at Xposure 2024


SHARJAH: The 8th annual Xposure International Photography Festival (Xposure 2024), organised by the Sharjah Government Media Bureau (SGMB), is gearing up to host a world-class trade show. It will feature 15 mega brands showcasing the latest technologies, along with exclusive deals, and 11 strategic partners to offer a unique educational experience for both seasoned and emerging photography professionals, as well as hobbyists.

The weeklong event taking place in Expo Centre Sharjah from 28th February to 5th March, will offer a one-of-a-kind opportunity to get acquainted with the latest hardware and software that is shaping the future of photography, film and other mediums of visual storytelling. The festival will witness the participation of industry-leading sponsors, trade exhibitors, and cultural and business entities that have created vibrant platforms for learning, networking and community building.

The trade exhibition floor at Xposure 2024 will feature an impressive array of leading brands in the indust
ry including Godox, Garage Studio, IDN GULF DMCC, Grand Stores, Future Art Broadcast Trading, MBUZZ Technologies, Advanced Media, and Hyper Jump Productions. Alongside displaying their cutting-edge products, these industry giants will also engage participants with enticing promotions, exclusive demonstrations, and activities.

Photography brand Leica will provide a prolific gallery showcase, and an exclusive Stage X session with Karin Kaufmann, Art Director of Leica Galleries International.

Fuji Film will entice participants with a fully equipped portrait studio and daily workshops on their exclusive stage offering hands-on learning opportunities for all; while Nikon’s stand will have product displays, a photo gallery, a fully equipped studio, and their pop-up educational facility, the ‘Nikon School’.

Featuring a continuous light system, a podcast studio and livestreaming, IbrandConnect is set to once again be a great attraction. Canon and Samsung return with cutting-edge workshops and will also sponsor sev
eral major categories of the Xposure Awards.

The UAE’s largest bookstore, Kinokuniya, will bring an incredible selection of books and book-signing activities to the festival.

As one of Xposure’s event partners, Adobe will lead the ‘Adobe Labs Masterclass Series’ upskilling attendees in film and post-production. The brand will also offer an immersive product display stand, allowing participants to learn more about the cutting-edge world of digital creativity.

With 90 solo and group exhibitions displaying 2,500 prints from over 400 renowned photographers, 66 workshops, 45 talks, 15 focus groups, and 50 professional portfolio reviews from over 150 of the world’s greatest visual storytellers, Xposure 2024 promises an immersive exploration of photography and other visual mediums.

Source: Emirates News Agency

Saud bin Saqr attends grand opening of Anantara Mina Al Arab Ras Al Khaimah Resort


RAS AL KHAIMAH: H.H. Sheikh Saud bin Saqr Al Qasimi, Supreme Council Member and Ruler of Ras Al Khaimah, today attended the grand opening of the Anantara Mina Al Arab Ras Al Khaimah Resort, the latest addition to the Emirate’s luxury hotel portfolio.

In statements marking the opening, Sheikh Saud outlined the emirate’s ambitious vision and emphasized a comprehensive strategy to solidify Ras Al Khaimah’s position as a global hub for business, investment, and tourism.

Highlighting the emirate’s strengths, Sheikh Saud spoke of its economic and tourism appeal, alongside a supportive investment climate across various sectors. He specifically mentioned the tourism and hospitality industry, a key focus due to Ras Al Khaimah’s strategic location, diverse landscape, modern infrastructure, and safe environment.

Seeking to attract global players, Sheikh Saud welcomed companies to establish headquarters and expand their investments in the emirate. He viewed their presence as a testament to the world’s confidence in Ra
s Al Khaimah’s robust and resilient economy. Moreover, he emphasised the opportunities available for regional and international companies to thrive and achieve sustainable growth within the emirate.

Concluding his remarks, Sheikh Saud reiterated the vital role of the hospitality sector in driving economic growth and enhancing the emirate’s tourism competitiveness on the global stage.

The 174-key resort features a range of room, suite and villa categories, including a selection of overwater villas. These abodes are designed out on stilts over the water, and come complete with a thatched roof, rustic aesthetic and even a private pool.

Source: Emirates News Agency

MoHAP hosts 7th UAE International Conference on Antimicrobial Resistance


DUBAI: The UAE is taking a significant step forward in the global fight against antibiotic resistance by hosting the 7th UAE International Conference on Antimicrobial Resistance (ICAMR), which will begin tomorrow.

Organised by the Ministry of Health and Prevention (MoHAP) in collaboration with the Dubai Health Authority (DHA), Emirates Health Services (EHS), and the Department of Health – Abu Dhabi, the conference is set to take place in Dubai on 23rd and 24th February.

The event aims to foster an environment conducive to expertise sharing and discussion, promote advancements in health services, and emphasise the importance of continuous education and innovation in healthcare. Held under the patronage of Abdul Rahman bin Mohammad bin Nasser Al Owais, Minister of Health and Prevention, the conference is expected to draw over 600 professionals, including doctors, consultants, nurses, and technicians from the UAE and 18 other countries.

Additionally, 15 leading pharmaceutical and medical device companies dedi
cated to the fight against antimicrobial resistance will participate. The conference will feature more than 38 international experts delivering 32 specialised lectures and engaging participants in interactive workshops.

Dr. Najiba Abdul Razzaq, Conference Chair and Consultant of Internal Medicine at Kuwait Hospital in Dubai, part of Emirates Health Services (EHS), highlighted that the 7th edition of ICAMR provides an ideal platform, bringing together healthcare professionals from around the world to address the pressing challenges of antibiotic resistance and share the latest research and innovations in antimicrobial treatments.

The conference will also provide participants with a perfect opportunity to exchange knowledge as well as experiences and adopt fresh therapeutic strategies.

Amid warnings from the World Health Organisation (WHO) that antibiotic resistance causes 700,000 deaths annually-a figure projected to surge to 10 million by 2050-the 7th edition of the ICAMR emerges as a crucial initiative in
raising awareness and enhancing medical competencies to tackle this looming global health crisis.

Source: Emirates News Agency