Hebron Snacks Showcases Products at SIAL Paris, Aiming for Global Market Expansion

Hebron-Paris: Hebron Snacks is making its presence felt at SIAL Paris 2024, the preeminent international food industry exhibition, as it celebrates its 60th anniversary. Held at the Villepinte Exhibition Park near Paris, the event has drawn significant international attention as a hub for sharing expertise and showcasing cutting-edge innovations in the food sector. According to Maan News Agency, Hebron Snacks presented its high-quality products, which adhere to international standards, in their dedicated pavilion. This attracted considerable interest from visitors and stakeholders alike. Zuhair Al-Qasrawi, Chairman and General Manager of Hebron Snacks, emphasized that their participation aligns with the company's strategy to increase the global presence of its products and explore new markets. Al-Qasrawi highlighted the company's commitment to participating in food exhibitions worldwide, with a focus on expanding their distribution network to Arab countries and Europe. Participation in international exhibit ions, he noted, is crucial for reaching potential customers and bolstering the company's export capabilities. Despite current limitations in exports to these markets, Al-Qasrawi expressed optimism that involvement in specialized exhibitions will facilitate notable progress in the near future.